News 2011
A Christmas message from Paul Crowter 16 Dec 2011
With Christmas nearly upon us, we’d like to take the time to say a big thank you to each and every one of our clients that has supported us, bought our machinery, and utilised our services during a very exciting, eventful and successful year.
2011 saw us expand our offerings and global reach on a number of levels. Not only did we sell, ship and install machinery all around the UK, we also did so in Holland, South Africa, Mexico and as far afield as Australia and New Zealand. We also travelled further than ever before; scouring the globe to ensure that we were able to offer machinery that was constantly of the highest possible standard - more often than not, being as good as new.
We also established our first international office in India which will now allow us to consistently reach further afield in terms of both buying and selling machines, and ultimately provide a quick and proactive service to each and every one of our clients, no matter where in the world they are located.
I could continue much longer but my point is none of this would have been possible without our loyal and expanding client base. For that, we hope that our services throughout 2011 have not only met your expectations but surpassed them in every way.
From me and the rest of the team here at Machinery World: “have a very merry Christmas and a happy New Year.”
Paul Crowter
Managing Director
Machinery World Presented with ‘Best Large Stand’ Award at ICA Harrogate 10 Nov 2011
Machinery World is celebrating having built upon last year’s success at the ICA exhibition by this year, adding to its list accolades and winning the events ‘Best Large Stand’ award.
The industry renowned ICA exhibition is the largest of its type in the UK and attracts ice cream manufacturers, distributors, resellers and other visitors from all around Europe and even further afield.
Machinery World was showcasing an array of its pre-owned machinery as well as is promoting its additional services including its machinery purchasing and removal processes and, on and off site reconditioning and engineering services. With so much to demonstrate, Machinery World, almost traditionally, invest heavily to ensure that its stand is not only practical but also visually appealing.
Paul Crowter, managing director or Machinery World, commented: “The ICA exhibition is always a very beneficial and thoroughly enjoyable highlight in the ice cream manufacturing calendar, and as such, we like to put that little into our displays to ensure that it looks good and does the job well. We had an extremely successful few days up in Harrogate, and to finish it with an award was an extra bonus and a great end to great event. We’re all already looking forward to next year’s showing.”
Machinery World Expands Global Accessibility With A New Headquarters in India 16 Sep 2011
Machinery World is delighted to announce that it has increased its capacity to handle business in India, and indeed on a global scale, opening a new headquarters based in Chennai, India.
With an office and storage depot in India, however, Machinery World now not only has easier access to equipment in the Far East and Asia Pacific, but also to potential clients who can now view the machinery before purchasing with much greater ease. Furthermore, it also gives clients a point of contact in the same time zone who can respond to enquiries immediately.
Additionally, with the option to now store sourced machinery in India rather than having it shipped to the UK, where it is often shipped abroad again once purchased, Machinery World will be able to considerably cut its carbon footprint, as well as the costs associated with shipping containers around the world.
Paul Crowter, managing director of Machinery World, commented: “With the rate that the Indian dairy and ice cream market is expanding, coupled with the volume of units we currently sell out there, we felt having a presence in India was a natural progression for Machinery World.
“We’ve successfully dealt with clients from all around the world for many years but having an office based in India opens many more options to us as a business. It improves our accessibility to other countries and continents with growing ice cream production markets such as Africa, China and Indonesia and to customers based outside of the UK and Europe.”
Vincent Raju, managing director of Machinery World India, added: “The Indian ice cream market is one of the most rapidly evolving in the world and unsurprisingly, every producer is seeking for the perfect mix of price and quality when it comes to machinery. With its experience within the sector and highly skilled purchasing staff, Machinery World is perfectly positioned to fulfil these demands and take a share of the market, not only in India, but also the rest of the Far East Asia Pacific.”
For more information on its Indian office or range of machinery, please visit www.machineryworld.co.uk or call +44(0) 1455 220179.
To contact the new Indian office please call 0091 44 23711601 / 602. 44, 18th Avenue, Ashok Nagar, Chennai,
India.
Costly Downtime Easily Avoided with Machinery World’s Specialist Engineering Division 22 Aug 2011
Machinery World, is fast becoming the one-stop-shop for all things machinery related and is now offering both on and off site machinery maintenance and reconditioning services.
Machinery is the backbone to any successful dairy-related business. If it falters, quality and production volumes can be severely hindered which in turn can damage partnerships, relationships and ultimately bottom line profits.
A periodic check-up of machinery can provide many years of trouble-free operation, preventing expensive downtime and potential product contamination issues including the consequential possibility of costly product recalls. Additionally it gives manufacturers peace of mind that their products are continually being produced to the highest possible standards, while ensuring that expensive long-term or even irreversible damage is avoided.
Equipped with three vans and a team of highly trained engineers, Machinery World is able to offer and perform comprehensive onsite maintenance checks to ensure that machinery not only runs at its optimum efficiency but also adheres to the ever more stringent health and safety standards.
As well as onsite services which include fault finding, mechanical and electric repairs, refrigeration systems, and periodic servicing, Machinery World also has a professional workshop from which it can offer full machine reconditioning services and stainless steel bead blasting.
Sean Dughan, engineering manager at Machinery World, commented: “Having been in the business for over 20 years I’ve seen firsthand the impact that machine downtime can have on a business. The ice cream industry is all about producing good quality products and meeting the demands of suppliers. Failure to do this can have some fairly serious ramifications. The saying ‘prevention is better than cure’ is particularly pertinent when it comes to maintaining the health of a machine.”
Ice Cream machinery is indeed built to last but to ensure that its lifespan isn’t cut short or incurs unnecessary downtime, periodic maintenance checks are essential.
Sean continued: “Having a proactive approach and taking preventative over reactive measures to machine maintenance is key to maintaining and even improving a plants running efficiency and therefore profit margins. Furthermore, planned maintenance can assist with plants gaining BRC, as well as ISO, accreditation which is a prerequisite to meeting legal obligations and supplying major retailers.”
Machinery World is the exclusive UK and Ireland Authorised Service Centre for Tetra Pak Hoyer, Soren and ROKK as well as being UK sales/service agents for both Cattabriga and Promag artisanal machinery. They also cover the majority of other makes of dairy and ice cream production equipment.
For more information about Machinery World or its specialist engineering department, please visit www.machineryworld.co.uk or call engineering manager, Sean Dughan, on 01455 220179. Email. Sean@machineryworld.co.uk
Lease Hire Provides the Starting Blocks for Expansion, Says Machinery World 21 Jun 2011
As a
new or expanding business, making a profitable impact in a highly competitive
market is always a difficult task, especially when financial constraints are
factored in. As a result, experts in sourcing and selling high quality
second-hand dairy machinery, Machinery
World, is adapting to post recessional industry requirements by offering lease
hire services across its range of stock machinery.
Machinery is
without doubt the single largest expense when starting or
expanding a dairy manufacturing business. It is this large initial outlay and
associated risk which is inhibiting entrepreneurial spirit within the industry and
causing many small businesses to stay as they are – halting the progression of
new business ideas.
Machinery World
is, however, now offering rental services across its range of in-stock
second-hand machinery as well as the new, premium machinery of its sister
company, ROKK, as a means of increasing the available options open to
manufacturers within the industry.
Buying machinery in
the first instant is not always feasible and although not ideal in the long
term, renting machinery allows businesses to get their expansion plans underway
– providing them with the flexibility of getting the machinery without a large
investment of capital.
Paul Crowter,
founder and managing director of Machinery World, commented: “In a post
recessional economy, businesses are understandably wary about parting with
large sums of money, and as a result, many will be putting expansion plans off
until there’s more stability. However, we’re offering the opportunity for
businesses to expand, or establish themselves, without the risk of investing,
at times, hundreds of thousands of pounds.
“In the short
term, through renting machinery, businesses have the opportunity to progress
and get a feel for likely profit margins whilst paying a monthly sum for their
machinery. Once businesses have these figures at hand, it makes buying
machinery, secondhand or new, a more calculated investment.”
Machinery World
offers rental services (all over the UK) on 6 to 12 month contracts at prices
starting from £250 per month.
For more information about Machinery World or
the leasing option it offers, please visit www.machineryworld.co.uk or call 01455 220179.
Opportunity
to expand product ranges/production volumes without initial bulk outlay
Machinery World Appointed as Official UK Cattabriga Sales and Service Centre 19 May 2011
Experts in sourcing and selling high quality secondhand dairy machinery, Machinery World, has been appointed as official sales and service centre for Cattabriga, the first brand in the world to design and manufacture artisanal ice-cream machines.
Cattabriga was established over 80 years ago and has ever since been synonymous with creating machinery with the ability to imitate the technique of traditional, home-made processing. Cattabriga also manufacture batch freezers, pasteurisers, cream whipping machines and soft gelato machines.
Paul Crowter, managing director of Machinery World, commented: “I’ve been a huge fan of Cattabriga ever since I started out in this industry and I’m delighted that we’ve been chosen as sales and service centre for Cattabriga.”
Cattabriga ice cream machines are targeted towards the more chef-type, home-made producer as opposed to an industrial, automated, manufacturing approach, and as a result has opened a new market for Machinery World.
Paul continued: “In the UK, many smaller producers use these ‘artisanal’ machines to produce similar products to those made by the industrial makers where others opt use them to make the ice cream parlour type ice cream. Either way, the end product really is of an exceptionally high standard and the machines themselves are extremely cost effective.”
Machinery World is perfectly placed to distribute the Cattabriga machinery anywhere in the UK having been in the business for over ten years. In addition, Machinery World has a team of experienced service engineers, fully trained in both electrics and refrigeration, on the road and on call 24 hours a day should they be required.
Cattabriga now join the ranks alongside GEA, Soren, ROKK & Promag in Machinery World’s extending list of new ice cream machinery.
Quality Prevails As ROKK Announces Year-On-Year Growth of 30% 06 Apr 2011
ROKK, the award winning manufacturer of high-end ice cream machinery, has announced that since its incarnation three years ago, it has achieved year-on-year growth of almost 30 per cent.
Having sold its machinery in every corner of the globe including the UK, Holland, Australia and Mexico, ROKK has quickly established itself as one of the most popular and aspirational brands in the ice cream machinery sector. Indeed, there are now more ROKK rotary filling machines operating in the UK than any other current manufacturer.
Solid and reliable, ROKK is constructed from only premier and well recognised components such as Festo pneumatics, Bitzer compressors, Telemecanique electrics and Siemens PLC’s. Additionally, all machines are built on a stainless steel chassis.
Paul Crowter, Managing Director of ROKK, commented: “As a means of staying price competitive many ice cream machinery manufacturers have spent the last 10 years reducing quality. However, we have taken the opposite approach and aimed at the high end of the market selling machines which are solid and dependable. As I often say, ‘look at the weight of the machine before you buy’. It is often a very good indicator of quality!”
ROKK initially just manufactured its RR3800 filling machine, which to this day remains as the brand’s most popular machine, but as the high quality prevailed and brand awareness expanded, so did the range of machinery. Today, ROKK also manufactures mix plants, continuous freezers, ingredient feeders, various rotary fillers suitable for cups, tubs and cones and, semi-automatic fillers.Paul continued: “Aiming at the premier, high-end of any market always presents certain business risks, especially in the current economic climate.
However, as ROKK has proven with its continual growth over the last three years, quality is high on the agenda for ice cream manufacturers. We offer this required quality at a competitive price, with unmatched reliability, performance and aftersales service.”All ROKK machines come with a one year warranty and the business has experienced service engineers, fully trained in both electrics and refrigeration, on the road and on call 24 hours a day should they be required.
Additionally, all spare parts are held in stock by its sister company DairyBits, where ice cream and dairy manufacturers can easily source cost-effective replacement machinery parts.
Second Hand Machinery Helped Guide Dairies Through The Recession And Into Profit 22 Feb 2011
Cost effective and reliable second hand machinery was a major factor in helping the dairy industry remain competitive and pull through the recession in one of the toughest periods experience in recent times.
The recession was undeniably one of the toughest periods to ever hit the dairy industry. There were many reasons to why the industry pulled through but saving vast sums of money on replacement equipment was certainly a factor that needs to be taken into consideration.
Indeed, machinery doesn’t stop wearing and breaking for time nor recession so, when the unfortunate happened and machinery needed replacing, when budgets were already at their tightest, second hand machinery helped dairies save up to 50% on replacement or updated machinery, allowing additional finances to be put to use elsewhere in the business.
Paul Crowter, Managing Director of Machinery World, commented: “Dairy machines are built to last so purchasing new equipment is often completely unnecessary and a very quick way to squander funding. We scour the world to bring our customers only the very highest standard of machinery so that they can be assured that it’s not going to break within a matter of months and there will be absolutely no difference in efficiency or, quality to the end product.”
To read the entire article please contact Machinery World or pick up a copy of the latest issue of the Ice Cream Alliance magazine.
New for 2011: Silver Van Man! 17 Jan 2011
Our shiny new silver van is packed full of parts to get you up and running again ASAP. It’s a mobile workshop ready to speed to where help is needed, fast. And, coupled with the expertise of our engineering team, Machinery World will sort you out. Machinery World has fleet of service vehicles supporting our UK-wide customer base on both contract and pay as you go deals.
Are you in a hurry for repairs and maintenance? ‘Phone for silver van man!
Wishing you a successful and prosperous New Year
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